ARTICLES & PERSPECTIVES
Published articles, columns and perspectives from Danijel Koletić’s professional work in communications, business and international collaboration.
THE BLOG
A dedicated archive for published articles and columns. New material will appear here as it is approved for publication.
We are witnessing major global changes, particularly in corporate communication and sustainability reporting. Companies and their leaders, especially those responsible for communications and marketing,…
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We are witnessing an increasingly fast-paced way of doing business. Every day, we are exposed to an enormous amount of news, information and content.…
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More and more companies are investing in AI training, CRM systems (Customer Relationship Management systems used to manage interactions and relationships with customers), ERP…
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In January 2026, during the PR Roman Forum in Rome, we dedicated significant attention to green communication, social responsibility, ESG and sustainable heritage. One…
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At the beginning of this month, I became a Board Member of the Global Alliance for Public Relations and Communication Management, the world’s largest…
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In my previous article, I focused on the social aspect of ESG standards, the “S”. Today, I would like to turn to corporate governance,…
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At a time when global headlines are dominated by wars, geopolitical conflicts, and billions being spent in the defense industry, some topics quietly slip…
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We are witnessing a range of global trends shaped by key concepts such as transparency, anti-corruption and accountability. One term that continues to appear…
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We are witnessing one of the most serious and profound crises of identity and sustainability in the modern history of media. On one hand,…
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